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Ingressive for Good Foundation

Scaling a nonprofit organization to 400,000 community members and $14M in Donations

Company Name: Ingressive For Good Foundation (I4G)
Industry: Non-Profit / NGO
Company Size: Medium
Location: USA, Nigeria, Kenya, South Africa, Ghana
Services Provided by BE: Fundraising, Operations Management, Digital Marketing, Team Development

The Challenge

Ingressive for Good (I4G) began with a vision to counter Africa’s high unemployment rates by equipping individuals with technical skills, scholarships, and career opportunities. However, achieving this goal came with significant challenges:

 

Some of the key challenges include:

Our Approach

Step 1: Organizational Structuring & Strategic Development

  • Legal Registration: I4G was formally established as an NGO in the USA and Nigeria.
  • Community Development: Build engagement strategies to foster a growing community of learners and professionals.
  • Program Development & Implementation: Designed training and job placement programs focused on high-demand skills.

Step 2: Operational Execution & Team Development

  • Structured a 5-Year Plan:
    • 1M trained in technical skills.
    • $1M in scholarships awarded.
    • 5,000+ community members placed in jobs.
  • Team Structure:
    • Small but efficient 15-person team.
    • Hundreds of volunteers & community ambassadors across African universities.
    • Industry consultants and professionals for specialized expertise.

Step 3: Branding, Marketing & Media Strategy

  • Developed a strong brand identity and messaging for trust and visibility.
  • Key partnerships with TechCabal, BBC, The Guardian, Forbes to amplify impact.
  • Digital tools & technology leveraged:
    • Canva, Adobe Creative Suite, Figma.
    • Google Workspace, QuickBooks, Asana.
    • Social media platforms: Facebook, Instagram, LinkedIn, Telegram.

Step 4: Community Growth & Engagement

  • I4G Circles (Skill-focused groups).
  • I4G Cities (Engaged program graduates).
  • I4G Ambassadors (University program leaders).

Step 5: Fundraising & Sustainability Strategy

  • Secured over $7.2M in donations and in-kind contributions.
  • Aligned programs with donor interests (shifting focus from training to job placement).
  • Developed revenue-generating activities for sustainability.

Key Actions & Strategies

  • Designing flexible and scalable operational structures, processes, teams, and technology
  • Developing and implementing high-impact programs that drove results and engagement
  • Develop fit-for-purpose communities and sub-communities with open and responsive channels for communication and multi-directional feedback
  • Creating innovative fundraising campaigns and revenue-driving partnerships
  • Building an efficient team and aggregating key stakeholders around a single vision and mission
 

Results & Impact

  1. Over $7.2 million in donations
  2. Operational Efficiency & Compliance: Aggressively managed the 80/20 program impact to operational cost ratio. Maintained non-profit status and other compliance requirements across multiple countries. Expanded operations to support massive community growth and programs
  3. Community Growth: 250k community members. 130k+ trained in our programs. 5k+ jobs enabled.
  4. Market Expansion: Programs launched in key African markets including Nigeria, Ghana, Kenya, South Africa, Rwanda.
  5. Documentary Release: Watch here.

Lessons Learned & Takeaways

  • Operational Excellence: Well-structured teams and processes lead to scalable success.
  • Impact-Driven Partnerships: Strong partnerships amplify growth and program sustainability.
  • Community Centered Approach: Engagement and storytelling fuel donor trust and long-term impact.
  • Sustainability in Nonprofits: Balancing donations with self-sustaining revenue streams ensures long-term success.

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